This firming booster is amazing, I woke up one day with eye sacks and just new signs of ageing. I realised my skin didn’t need anymore Botox, just a boost to shock it out of the plateau it was in. Bakuchiol is honestly amazing!
How to Use
Start in the evening to build tolerance, then move to twice daily as your skin adjusts.
Cleanser → Firming Booster (2-3 drops) → Sea Buckthorn Serum → Moisturiser (optional) → SPF (morning)
Apply to clean skin before your serum. Always follow with SPF during the day, as with any skincare routine.
Ingredients
Bakuchiol — 1%
Vegetable Squalane
Retinol Results, Without the Retinol Reaction
Clinically Researched
97%
Saw a hydration boost within the first hour, from the lightweight squalane base
59%
Saw brighter, more even skin by week 12
20%
Reduction in wrinkle severity by week 12 - on par with retinol, without the irritation
Significantly
Less scaling, stinging and burning than retinol, at every check-in*
*Based on a 3-week study of 100 women with twice-daily use.*.
The Firming Booster
Your Serum Is the Base. This Firms What It Can't.
Suited for:
Anyone already using Sea Buckthorn Serum who wants extra, targeted help with fine lines, firmness or early signs of ageing
Benefits:
Supports collagen renewal, softens the look of fine lines, improves firmness, elasticity and texture
Texture:
Lightweight, oil-based
Scent
No scent
When to use:
Apply to clean skin first - evening to start, once daily, building to twice daily as your skin adjusts - then follow with Sea Buckthorn Serum and moisturiser
As Seen In
The Firming Booster
Why You’ll Love It
1% Bakuchiol - nature's retinol alternative, built to firm without the irritation.
Need to Know
Frequently Asked Questions
Everything you need to know before adding the Firming Booster to your routine.
Is Bakuchiol the same as retinol?
Is Bakuchiol the same as retinol?
No. Bakuchiol has a different chemical structure to retinol, but functions in a similar way on the skin. In a head-to-head clinical trial, it matched retinol's efficacy for reducing wrinkles and pigmentation, while causing significantly less scaling, stinging and irritation.
Will it irritate my skin the way retinol can?
Will it irritate my skin the way retinol can?
Bakuchiol is known for being much gentler than retinol. In clinical studies, it caused significantly less redness, flaking and stinging, making it suitable for daily use, including for sensitive skin.
Can I use it if I'm pregnant or breastfeeding?
Can I use it if I'm pregnant or breastfeeding?
Bakuchiol isn't metabolised in the body the same way retinoids are, which is why some people look for it as a retinol alternative during pregnancy. We always recommend checking with your doctor before introducing any new active ingredient during pregnancy or while breastfeeding.
Can I use it during the day?
Can I use it during the day?
Yes. Unlike retinol, Bakuchiol is photostable, meaning it doesn't break down or become irritating in sunlight. We still recommend wearing SPF as part of your daily routine.
How long until I see results?
How long until I see results?
In clinical studies, visible improvements to fine lines, texture and firmness were recorded from around 4 weeks, with the most significant results by 12 weeks of consistent use. Results vary person to person.
How often should I use it?
How often should I use it?
Apply in the evening to start, once daily, increasing to twice daily as your skin builds tolerance.
What order should I apply it in with the serum?
What order should I apply it in with the serum?
Apply the Firming Booster first to clean skin, follow with Sea Buckthorn Serum, then finish with your moisturiser.
Can I use it with other actives?
Can I use it with other actives?
Bakuchiol is generally well tolerated alongside other actives, including vitamin C and niacinamide. If layering with other treatments, introduce one new product at a time.
Customer Reviews
Overall rating: 5.0 / 5 from 2 reviews.
I’ve been paying more attention to firmness lately, and this has become a favourite in my routine. I started pairing it with the Sea Buckthorn Serum and honestly love how nourished and smooth my skin feels afterwards. It’s such a lovely combination.
Store owner replied: Such a lovely duo! ❤️ We’re so glad you’ve found a combination that feels so good on your skin. Thank you for making MUD part of your routine!
